Loyalty/Rewards Programs Archives - Get Essays Online


November, 2015

Loyalty/Rewards Programs in Logistics/transportation industry

We are a logistics (3PL) company (www.appleexpress.us), which is introducing our new rewards program. We need to write an interesting press release about it - which will show up in the most influential media in the US (yahoo finance, Daily Herald, Reuters). The idea of a rewards program in this industry is new, we are probably the first company which will implement it and give customers the opportunity to earn money out of the loads they make with us. Every shipment they will make will pay back in points, and the customer will be able to exchange them for gift... […]

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